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As I’ve stressed before, social media is becoming a mandatory tool in networking.

If you’re resisting new job searching strategies because they break your comfort zone, this is something you’re going to need to overcome. This article in the Tennessean showcases some statistics that prove you must play in the social world if you want to compete in the job market. Per the article:

One in five people now begins his or her job searches online via social networks including Twitter, Facebook and LinkedIn, according to a recent survey of 18,000 job hunters in the United States by Michigan-based Kelly Services Inc., a workforce solutions provider.

Nearly 90 percent of companies say they will begin recruiting through social media this year, according to a June survey of 800 employers by Burlingame, Calif.-based Jobvite Inc., a recruiting products provider. That’s up from 83 percent in 2010

The key is having a plan and starting one step at a time. It takes a while to understand the tools of any specific social networking site and how to effectively use it to your advantage. There’s nothing more aggravating than to jump on a bunch of networking/job sites only to find out that you have wasted hours, weeks and even months because you have not mastered the use of one site so that it’s effective. So take your time. Be patient. Ask questions. And if you really need advice, consider Career Coaching or counseling.

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