I often ask an individual what it is they are trying to accomplish with their career search (i.e., what they want to do in their career), and their answer is something like this:
“Well, I’m good at a lot of things! I could go into marketing since I had some promotional experience at my college radio station. Or, I could go into food service management since I used to be a waiter. I’m also interested in landscaping and thought about starting my own business.”
It begins to sound like a 10-year-old’s response when asked what they want to be when they grow up!
This is not a person who has focus. They clearly don’t know what they are all about or where they want to go with their career.
You can avoid this kind of confusion by developing a marketing strategy. I work with my clients to examine the exploration phase and how to execute it without sounding like a beggar. We also talk about the validation phase that let’s us know if the career “shoe” fits. The final phase is the positioning stage, in which you can truly activate your career without having to answer an ad or chase a job opening!